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Patagonia Books

The Aloha Shirt

The Aloha Shirt

Regular price $70.00 USD
Regular price Sale price $70.00 USD
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Now completely updated and revised, The Aloha Shirt is the most colorful and complete book on the most enduring souvenir ever invented: the Hawaiian shirt.

Overflowing with hundreds of images, this book recounts the colorful stories behind the marvelous shirts as cultural icons. Aloha shirts are evocative of the mystery and the allure of the islands, capturing the vibe of the waterman culture and lifestyle—casual, relaxed, and fun.

Drawing from hundreds of interviews, newspaper and magazine archives, and personal memorabilia, aloha shirt designer Dale Hope traces the splashy history of Hawaiian shirts from their beginnings right after the Great Depression to today, when they are enjoying a revival. Lavishly illustrated with hundreds of full-color shirt images, vintage black-and-white photographs, and priceless examples of “Hawaiiana,” the book features separate charters on the innovative artists, risk-taking manufacturers, and stories behind the success of the world’s famous shirt.

The Aloha Shirt is both a dazzling, fun-to-browse art book and a fascinating chronicle of the world’s love affair with Hawai‘i.


Written by Dale Hope


hardcover   |   240 pages   |   9" x 11"   |   color


9781938340567 View full details